CORE LINE: NEW PRODUCT DESIGNATIONS AND A UNIFIED BRAND IDENTITY AT DOPPSTADT

As part of the repositioning of the Doppstadt brand, first unveiled at IFAT 2026 in Munich, Doppstadt continues to strengthen and refine its brand presence. A key element of this evolution is the introduction of new product designations for the CoreShred and CoreVibro product lines.

The objective of this update is to simplify navigation across the product portfolio, improve machine recognition, and make communication with customers, dealers, and service partners even clearer and more efficient.

At the same time, Doppstadt is introducing a unified brand identity across its entire product portfolio. Going forward, all machines will be delivered in the Doppstadt brand color, orange. The previous color differentiation between individual product lines will be discontinued, creating a modern and consistent appearance across the entire portfolio.

Another important milestone is the production of the CoreShred 3 (CS 3) at Doppstadt's manufacturing facility in Calbe, Germany. This further strengthens Doppstadt's production capabilities while reinforcing the company's commitment to delivering the highest standards of quality and reliability – Made by Doppstadt.

New Product Designations for the Core Line

Previous Designation    New Designation    Machine Label
CoreShred 250CoreShred 3CS 3
CoreShred 800CoreShred 8CS 8
CoreShred 900CoreShred 9CS 9
CoreVibro 400CoreVibro 4CV 4
CoreVibro 600CoreVibro 6CV 6

 

Transition Period

The new product designations take effect immediately. The transition will be implemented gradually as part of ongoing production. During this period, both the previous and the new product names may appear in documentation, quotations, and on machines.

With these changes, Doppstadt is further strengthening the recognition of its products while continuing the consistent evolution of its brand, initiated at IFAT 2026. The new naming structure, the unified brand identity, and the production of the CoreShred 3 in Calbe represent important milestones toward a clear, future-oriented brand strategy—while maintaining the proven performance, reliability, and quality that customers expect from Doppstadt.

 

 

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